A-Un

an interactive installation for Lexus Milan Design Week 2025

At the 2025 Lexus Milan Design Week, I contributed as an Interactive Visual Designer for a large-scale immersive installation that fused Japanese craftsmanship and advanced technology. The centerpiece was a 35km hand-woven bamboo screen that responded to the heartbeat of nearby visitors, embodying the Japanese concept of "A-Un no Kokyu"—a state of silent, synchronized harmony.

The installation went on to win 2nd place in the Audience Award and received the Design Schools Special Mention, standing out among over 1,000 exhibitors.

I was responsible for designing and prototyping the heartbeat visualization system, laying the foundational visual language and interaction logic used in the final experience. My early-stage visual demo, developed in TouchDesigner, was selected and featured in the official Lexus concept video, which served as the main promotional material for the event.